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Affordability at In2Med

In2Med Insights | Last Updated: 9 December 2020

If you’ve read our other insights, you will probably realise that the affordability of our courses and packages are mentioned many, many, many… times. The reason we believe it is so important is because we understand the strong link between affordability and accessibility. If students can afford our courses, as is or with further discounts, they can use our resources to help them with their dream of getting into medicine – almost irrespective of socioeconomic status. So, in this insight, we’ll break down our pricing to illustrate how we are able to make them as affordable as possible.

First off, how much do our courses cost?

You can find out more details on our packages and what they include by clicking here, but here’s a quick summary:

  • Last-Minute UCAT: $89
  • Essentials UCAT: $129
  • Best Value UCAT: $169
  • Interview Essentials: $79
  • Interview Extras: $99
  • Interview Best Value: $129
  • Premium Package (UCAT + Interview): $259
  • Ultimate Package (UCAT + Interview): $299
You might notice that all the packages we offer are under $300 – this is the kind of affordability that underpins our entire model here at In2Med. Some of you might say that this is expensive – but we will break down exactly how we come up with these numbers; completely transparent because we are entirely genuine about what we are trying to do here.  

Price breakdown

For the mock interviews, we pay our interviewers (consisting of past and current medical students who excelled in the interview) the average private tutoring rate of $40 per hour – and since our mock interview sessions are 45 minutes, you only pay $30 (30 minutes interview + 15 minutes feedback/discussion). Therefore, if you inspect our prices, you will see we make no extra profit off our higher packages which include these Mock Interviews & Coaching Sessions! (aside from longer durations) 

 

If you add on additional costs associated with the online platform (site developing software, maintenance, server costs, content storage and advertising), expenses are fairly high for the interview course – especially on a per student basis, given that we are newly established.

 

This is also the same case for the UCAT course. Not only do we have site developing software, maintenance, server costs, content storage and advertising expenses, but we also pay a developer who created and maintains our UCAT question bank platform, and we must also invest in experienced question writers who have spent hours upon hours creating the thousands of questions in our banks. 

 

If we also consider the free scholarships that we offer for students on our courses to improve accessibility, and the time and money spent on creating free resources/conducting free workshops, you can see that the margins are slim. But that’s completely fine by us. Our goal is to make our resources as accessible as possible and we hope that by maintaining the courses’ affordability, we can achieve this.Best V

So how do we stack up against the competitors? 

Interview courses range from a couple of hundred to over 500 dollars among other medical preparation companies. Additionally, these companies often include in-person interviews and lectures; thereby, limiting the accessibility for those living in remote areas. With our comprehensive online platform, with unique simulated interviews and engaging videos, we hope to offer a unique and affordable experience to our students. The other UCAT courses also tend to be far more expensive than In2Med’s and, in comparison, our course provides a more tailored approach to techniques and content delivery than the others out there. Our courses are designed by current medical students, for aspiring medical students – so you can expect these courses to be intuitive and easy to follow for fellow students. 

 

How do we make our courses cheaper than the rest?

In2Med Australia
Hard work

From the website design to course/content creation, we have challenged ourselves to create these courses independently (with the exception of the question bank platform) to minimise expenses and keep the costs low for you.

 

Cutting margins

Despite the time we have put into the courses, we still try to cut our margins and keep prices as cheap as reasonably possible (with expenses etc to account for).

 

Free resources, blogs and workshops

Not only are we able to provide all students with extra information on the medical admissions process, we are able to concurrently spread In2Med’s name and grow the business through word of mouth. We have spent time developing a free series of videos and course on your Pathway In2Med, to help students navigate their journey – click here to view.

 

Utilising our contacts

By consulting doctors that we know, current medical students and others with experience in the admissions process, we have been able to effectively utilise our contacts to provide inspiration for our courses and vet the content without having to outsource.

 

As we scale up and share our courses with more students, we can make our courses even more affordable as expenses (per program) dilute. At the same time, we hope to increase the scope of our initiatives and reach more students in rural/remote areas and provide further discounts. 

 

Why are we doing this?

We believe that diversity in the healthcare industry is pivotal in counteracting health inequities and fostering a mutual understanding of the issues faced by people all across Australia. The way that we hope to do our part in encouraging this is by improving the accessibility to preparatory resources and sharing our content with aspiring medical students from all works of life.

 

Now you might ask, if we are so passionate about making medical entry as accessible and equitable as possible, then why not just make all these resources free? That’s a very valid question. As much as we would love to do this, unfortunately it’s just not very practical. We need to pay our interviewers and tutors for their time, and we have running costs to pay (such as running the website, content storage, developer costs, etc). Being completely transparent, there is a small margin of profit that we make to cover the time we have spent and will continue to spend (pretty much just us 2 running the show at the moment). Additionally, the revenue from our paid courses also goes towards funding the operational costs of our rural and Indigenous scholarship program, which you can read more about here.

 

Our margin of profit for discounted courses (for rural, Indigenous and low-socioeconomic students) is mostly tiny if not non-existent for some packages, but we feel that the broader cause is more important. 

Raman Sanjayan is the Head of Operations at In2Med Australia. Having achieved a 99.80 ATAR and a 97th UCAT percentile, and with over 250 hours of UCAT tutoring experience, Raman deals with the creation of the UCAT course and also works to keep the organisation operational. 

If you’ve read our other insights, you will probably realise that the affordability of our courses and packages are mentioned many, many, many… times. The reason we believe it is so important is because we understand the strong link between affordability and accessibility. If students can afford our courses, as is or with further discounts, they can use our resources to help them with their dream of getting into medicine – almost irrespective of socioeconomic status. So, in this insight, we’ll break down our pricing to illustrate how we are able to make them as affordable as possible.

First off, how much do our courses cost?

You can find out more details on our packages and what they include by clicking here, but here’s a quick summary:

  • Interview Essentials: $79
  • Interview Premium: $109
  • Essentials UCAT: $119
  • Premium UCAT: $149
  • Value Package (UCAT + Interview): $179
  • Ultimate Package (UCAT + Interview): $209
You might notice that 5 out of the 6 packages we offer are under $200, with the last one being only $9 more (we will explain why in the next section) – this is the kind of affordability that underpins our entire model here at In2Med. Some of you might say that even this is expensive – but we will break down exactly how we come up with these numbers; completely transparent because we are entirely genuine about what we are trying to do here.  

Price breakdown

For the mock interviews, we pay our interviewers (consisting of past and current medical students who excelled in the interview) the average private tutoring rate of $40 per hour – and since our mock interview sessions are 45 minutes, you only pay $30 (30 minutes interview + 15 minutes feedback/discussion).

 

If you add on additional costs associated with the online platform (site developing software, maintenance, content storage and advertising), expenses are fairly high for the interview course – especially on a per student basis, given that we are newly established.

 

This is also the case for the UCAT course. Not only do we have site developing software, maintenance, content storage and advertising expenses, but we also pay a developer who created and maintains our UCAT question bank platform, and we must also invest in experienced question writers who have spent hours upon hours creating the thousands of questions in our banks. For the personal coaching sessions, we pay our tutors/coaches (consisting of past and current medical students who excelled in the UCAT) the average private tutoring rate of $40 per hour – and since our coaching sessions are 45 minutes, you only pay $30.

 

If we also consider the further discounts that we offer on our courses to improve accessibility and the time and money spent on creating free resources/conducting free workshops you can see that the margins are slim. But that’s completely fine by us. Our goal is to make our resources as accessible as possible and we hope that by maintaining the courses’ affordability, we can achieve this.

So how do we stack up against the competitors? 

Interview courses range from a couple of hundred to over 500 dollars among other medical preparation companies. Additionally, these companies often include in-person interviews and lectures; thereby, limiting the accessibility for those living in remote areas. With our comprehensive online platform, with unique simulated interviews and engaging videos, we hope to offer a unique and affordable experience to our students. The other UCAT courses also tend to be far more expensive than In2Med’s and, in comparison, our course provides a more tailored approach to techniques and content delivery than the others out there. Our courses are designed by current medical students, for aspiring medical students – so you can expect these courses to be intuitive and easy to follow for fellow students. 

 

How do we make our course cheaper than the rest?

In2Med Australia
Hard work

From the website design to course/content creation, we have challenged ourselves to create these courses independently (with the exception of the question bank platform) to minimise expenses and keep the costs low for you.

 

Cutting margins

Despite the time we have put into the courses, we still try to cut our margins and keep prices as cheap as reasonably possible (with expenses etc to account for).

 

Free resources, blogs and workshops

Not only are we able to provide all students with extra information on the medical admissions process, we are able to concurrently spread In2Med’s name and grow the business through word of mouth. We have spent time developing a free series of videos and course on your Pathway In2Med, to help students navigate their journey – click here to view.

 

Utilising our contacts

By consulting doctors that we know, current medical students and others with experience in the admissions process, we have been able to effectively utilise our contacts to provide inspiration for our courses and vet the content without having to outsource.

 

As we scale up and share our courses with more students, we can make our courses even more affordable as expenses (per program) dilute. At the same time, we hope to increase the scope of our initiatives and reach more students in rural/remote areas and provide further discounts. 

 

Why are we doing this?

We believe that diversity in the healthcare industry is pivotal in counteracting health inequities and fostering a mutual understanding of the issues faced by people all across Australia. The way that we hope to do our part in encouraging this is by improving the accessibility to preparatory resources and sharing our content with aspiring medical students from all works of life.

 

Now you might ask, if we are so passionate about making medical entry as accessible and equitable as possible, then why not just make all these resources free? That’s a very valid question. As much as we would love to do this, unfortunately it’s just not very practical. We need to pay our interviewers and tutors for their time, and we have running costs to pay (such as running the website, content storage, developer costs, etc). Being completely transparent, there is a small margin of profit that we make to cover the time we have spent and will continue to spend (pretty much just us 2 running the show at the moment). We could do this voluntarily and for free, but everything has an upper limit (as full-time medical students we need some form of income if this is taking up all our time). 

 

Our margin of profit for discounted courses (for rural, Indigenous and low-socioeconomic students) is mostly tiny if not non-existent for some packages, but we feel that the broader cause is more important. 

Raman Sanjayan

Raman Sanjayan is the Head of Operations at In2Med Australia. Having achieved a 99.80 ATAR and a 97th UCAT percentile, and with over 250 hours of UCAT tutoring experience, Raman has deals with both the creation of the UCAT course but also works to keep the organisation operational. 

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